Our Story

Sifurصفر is first of its kind in Pakistan, where we started custom sizing as a backbone of our model and we love being just a little extra.

From the heart of Lahore, for the love of art, textile and practices that need to be kept alive. Sifur started with an effort to slow down, with the way we consume clothes. Most of our pieces are made to order and cut when one of you falls in love with our pieces. Producing in bulk is always more beneficial as a business practice but our aim was to find a way to create but also stay close to our personal values. 

So when you buy from us, know that your piece was given so much attention and love and we are always so grateful for your support.  ​

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